Sacramento Kings New Throwback Logo Design
Today, The Sacramento Kings Announced their new logo design and it is pretty epic. However, with this being said, does it not look a little like the 1985 Sacramento Kings Logo Design? In any case, we are glad the Sacramento Kings have a new identity and we have to admit the new 2016 logo design and brand identity is pretty awesome.
In a resent article, they quote;
The new primary emblem is inspired by the Kings classic logo. It is reimagined to reflect the civic and franchise pride that has lasted and grown for a generation. Now, with a clean, modern look – a reshaped crown, refined basketball and new typeface that puts Sacramento front and center – the new identity draws from the team’s ambitious beginnings and reminds our region and the world that Sacramento is undergoing a transformation.
So yea, they did this on purpose and with great intention, why not. This is an amazing new look for the Sacramento Kings. With the logo out the door and a new brand identity front and center, maybe the kings can win some games again.
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